THE AC PEOPLE

Boat dealership software

Sell more boats. Run every deal from one marine command center.

Manage new and pre-owned inventory, consignments, buyer leads, trade-ins, appraisals, sea trials, financing, documents, registration and delivery from one customer timeline.

  • Guided job workflows
  • Speak or type to fill forms
  • Customer and equipment history
Boat & Marine Sales — New, Used & Consignment field service team using The AC People operations platform
Boat & Marine Sales — New, Used & Consignment operations, organized from intake through completion.

Built around the real work

From the first request to the finished job

01

New boat lead

Use guided intake, scheduling, documentation, approvals and follow-up without re-entering the same information.

02

Used boat lead

Use guided intake, scheduling, documentation, approvals and follow-up without re-entering the same information.

03

Inventory acquisition or consignment

Use guided intake, scheduling, documentation, approvals and follow-up without re-entering the same information.

04

Trade-in appraisal

Use guided intake, scheduling, documentation, approvals and follow-up without re-entering the same information.

05

Sea trial and inspection

Use guided intake, scheduling, documentation, approvals and follow-up without re-entering the same information.

06

Purchase and financing

Use guided intake, scheduling, documentation, approvals and follow-up without re-entering the same information.

07

Delivery and registration

Use guided intake, scheduling, documentation, approvals and follow-up without re-entering the same information.

Marine retail command center

Inventory, shoppers and deal flow—connected.

Publish marketplace-ready listings, work every lead, value trades, manage consignors and move funded deals through title and delivery without stitching together five systems.

Preview the live boat marketplace →
One recordHIN, motor, trailer, media and documents
One pipelineLead, trade, finance, sea trial and delivery
One historyOwned, consigned, sold and customer follow-up

Built for real marine sales

From acquisition to delivery—not a generic job form.

Inventory & consignment

Track stock number, HIN, make, model, year, engine hours, motor, trailer, condition, seller documents, asking price and reconditioning.

Buyer CRM & lead routing

Capture source and interests, assign a salesperson, schedule follow-up and keep every message and next action visible.

Trade appraisal & deal desk

Record payoff, condition, valuation, gross, finance milestones, deposit and approvals before a number reaches the buyer.

Sea trial, title & delivery

Coordinate inspections and water tests, then finish insurance, registration, signatures, delivery checklist and owner handoff.

Marketplace publishing

Turn approved inventory and media into customer-facing listings with compare, finance and inquiry paths.

Sold history & follow-up

Preserve listing history, commissions and deal documents while automating service reminders, reviews and repeat-business outreach.

Field intelligence

Useful help without taking control away from your team

The assistant can review known customer, property, equipment and job history, extract spoken details, propose form values and identify missing information. Your staff reviews changes before they are applied.

  • Voice-assisted forms across the workflow
  • Similar-job cross references with privacy safeguards
  • Audit history for proposed and approved updates
  • Push notifications and offline-ready field access

Industry calculators

Fast checks for Boat & Marine Sales — New, Used & Consignment

✓ Boat payment estimator
✓ Trade-in position
✓ Deal margin
✓ Inventory carrying cost
✓ Commission and net deal value

Calculators provide guidance and documentation support; trained professionals remain responsible for decisions and safety.

One connected platform

Everything the office and field need to stay aligned

Dispatch & calendar

Day, week and month views, assignment, route context and human-friendly customer details.

Forms & invoices

Conditional forms, signatures, photos, measurements, estimates and invoices.

Customer history

Properties, assets, prior work, spending, recommendations and communication history.

Content & reviews

Turn completed work into review requests and useful social or blog drafts.

Dealer Operations pricing

Clear pricing built for Boat & Marine Sales — New, Used & Consignment.

No per-record penalty. Choose the operating capacity your team needs.

Launch

For owner-led teams

$999 standard
$649/ month

Founding Partner rate

  • VIN, HIN and stock-number inventory
  • New, used, consignment and trade-in workflows
  • Buyer/seller CRM, leads and salesperson assignments
  • Listing galleries and website inventory publishing
  • Appraisals, financing milestones and deposits
  • Purchase agreements, commissions and reconditioning
  • Up to 150 active listings
  • 1 inventory feed
  • 250 GB media storage
Reserve founder pricing

Scale

For multi-location teams

$2,999 standard
$1,949/ month

Founding Partner rate

  • VIN, HIN and stock-number inventory
  • New, used, consignment and trade-in workflows
  • Buyer/seller CRM, leads and salesperson assignments
  • Listing galleries and website inventory publishing
  • Appraisals, financing milestones and deposits
  • Purchase agreements, commissions and reconditioning
  • Up to 3,000 active listings
  • 10 inventory feeds
  • 3,000 GB media storage
Reserve founder pricing
Custom capacity

Enterprise

For complex, high-volume or multi-brand operations

Tailored to your team and requirements
Request pricing

Custom implementation plan

  • Custom user, location and record capacity
  • Dedicated migration and onboarding plan
  • Custom integrations, permissions and approvals
  • Priority implementation and support
  • Advanced reporting and data exports
  • Custom inventory feeds and marketplace rollout
  • Multi-brand and multi-location dealer controls
Request enterprise pricing

Founder availability is limited to the first 10 qualifying companies. Standard and founder accounts receive the same plan features. Continuous subscription is required to retain the grandfathered rate; usage overages, advertising and third-party costs are separate.

Ready to see it in action?

Put every Boat & Marine Sales — New, Used & Consignment job on one clear path.

Start with the web app today. Install it to a phone, tablet or desktop when your team is ready.

Install or open the app